PUNJAB PUBLIC SERVICE COMMISSIONCOMBINED COMPETITIVE EXAMINATIONFOR RECRUITMENT TO THE POSTS OFPROVINCIAL MANAGEMENT SERVICE, ETC.
MASS COMMUNICATION (OPTIONAL), PAPER-I
TIME ALLOWED: 3 HOURSMAXIMUM MARKS: 100 Note: Attempt in English or Urdu.
Attempt any FIVE questions.
Q.1:How press laws and ethics are distorted in Pakistan by media biases and political leanings? How government and NGOs influence media coverage in Pakistan?(20)
Q.2:Give brief assessment of performance regarding cultural transmission of any five media houses in Pakistan. Would you like to advocate a ban on foreign channels like Star Plus? Give two arguments in support of your answer.(20)
brief history of Yellow Journalism. Explain this concept under the
light of the examples from journalism in Pakistan? (20)
Q.4:Sub-editing is a demanding job which requires special focus on catering accuracy, fairness, balance and objectivity? Do you agree? Do you think the sub-editor of a Pakistani newspaper is fulfilling this requirement without any pressure? Write your frank comments.(20)
Q.5:"Media has powerful effect on society". Discuss. Will a message communicated through CNN be much more effective than the message communicated through BBC or vice versa?(20)
Q.6:Radio is a medium of immediacy and has the largest size of audience and range. Do you agree? Give an argumentative answer.(20)
Q.7:"Today's media is highly commercialized and responsible for disruption in the society." Do you agree? Discuss.(20)